If you mean, Object.Name, this may only be changed at runtime since AGS 3.6.0.
In earlier versions the solution may be to use custom properties instead.
https://adventuregamestudio.github.io/ags-manual/CustomProperties.html
In earlier versions the solution may be to use custom properties instead.
https://adventuregamestudio.github.io/ags-manual/CustomProperties.html